Attention! We launch new Boat Race retail range

As the Official Performance Wear Partner of The BNY Mellon Boat Race and The Newton Women's Boat Race, we’ll be launching a new retail range of branded technical clothing to support both the races.

We’re proud to already supply both the men’s and women’s crews with race and training kit for the April 11th event. The Boat Race retail range offers members of the public the opportunity to display their support for their chosen team. Effective later this month, the range of merchandise will be available for purchase from here.

Highlights of the range include:

Softshell Jacket: An all-rounder of a jacket with a few notable features including a zip chin guard, internal pockets for modern media devices, a soft fleece lining, a water-resistant softshell outer and popper/velcro cuffs. Great for throwing on post training, this jacket keeps you warm and dry in the elements.

VX Bodyshell: We've designed this as a form-fitting garment – a contoured second skin – making this a perfect base layer for our cold winter months. The fabric uses their bamboo charcoal technology to keep you warm and smelling fresher for longer whilst the stretch nylon shell and raglan sleeves give you ultimate manoeuvrability.

VX Cap: We've included a long peak and dark underside to reduce the sun’s glare. The soft and supple Vapour-X fabric moulds the shape of your head beautifully so you barely know you’re wearing it. Other features include carbon particles woven into the fabric which protect you from UV rays whilst wicking away sweat. Added to this, the internal towelling band keeps sweat away from the eyes so you can train without distraction.

Speaking about the retail range, Kate Giles, Founder and CEO of Crewroom, said: “For the first time, we are proud to offer supporters of the BNY Mellon Boat Races high-quality sportswear which both shows off the individual’s allegiance to their chosen club and is an award-winning performance range.

“Some of these garments are used and worn by the athletes themselves. We’ve developed these products using the best possible fabrics and finishes to produce a retail range which is fitting for such a prestigious event.”

The BNY Mellon Boat Races will take place on April 11th 2015. The BNY Mellon Boat Race and the Newton Women’s Boat Race will begin at 5:50pm and 4:50pm respectively.